amp:cx is a consulting focused agency for CRM and Loyalty, that fuels and accelerates the digital transformation for companies with a transactional mindset.
We amplify companies in Retention and Loyalty Marketing. We develop Programs that have a huge impact in Customer Lifetime Value and Engagement.
And we are a Salesforce driven company – meaning, that beside of consulting and operations we implement and run Salesforce. We are part of the Salesforce Ohana and a valued partner in the Salesforce network.
We are looking for a Consultant for Loyalty, Retention Marketing & CLV Optimization (all Genders) in Hamburg or in one of our hubs in Berlin, Düsseldorf or Frankfurt. Remote Work is also possible. Join us and shape the future of customer engagement!
Your Role
As a Consultant for Loyalty, Retention Marketing & CLV Optimization, you will partner with clients to design and execute strategies that enhance customer retention and loyalty. With a strong understanding of business, marketing, and technology, you’ll provide functional guidance and strategic insights to achieve measurable results.
Key Responsibilities
Strategy & Business Consulting
- Collaborate with clients to analyze their customer lifecycle, identify pain points, and recommend loyalty and retention strategies.
- Develop customized plans to increase customer engagement and maximize CLV.
- Conduct competitor and market analysis to identify trends and opportunities in loyalty and retention marketing.
Program Development & Execution
- Design and optimize loyalty programs tailored to client needs, incorporating personalized offers and engagement tactics.
- Define KPIs to measure program success, such as retention rates, CLV, and churn reduction.
- Partner with creative and technical teams to deliver impactful campaigns and initiatives.
Technology Guidance
- Evaluate and recommend technology providers (e.g., Salesforce, SAP, Adobe, or CDPs) for loyalty and marketing automation solutions.
- Collaborate with technical teams to ensure seamless integration of solutions with existing systems.
- Stay informed about advancements in loyalty platforms and marketing technologies to provide innovative recommendations.
Functional & Operational Support
- Facilitate workshops with clients to define business requirements and translate them into actionable plans.
- Provide guidance on best practices for customer segmentation, journey mapping, and personalized communication.
- Support clients in managing and scaling loyalty initiatives across different channels and markets.
Analysis & Optimization
- Analyze program performance and customer data to identify insights and areas for improvement.
- Provide actionable recommendations to enhance customer engagement and retention metrics.
- Continuously monitor trends and adjust strategies to stay ahead of industry developments.
What You Bring
Experience & Expertise
- 3+ years of experience in loyalty, retention marketing, or customer lifecycle management.
- Proven ability to design and implement loyalty programs and customer engagement strategies.
- Strong understanding of key CLV drivers and retention metrics.
- Familiarity with loyalty platforms, CDPs, and marketing automation tools (e.g., Salesforce, SAP, Adobe, or similar).
Business & Functional Skills
- Exceptional analytical skills with the ability to interpret customer data and translate insights into actionable strategies.
- Strong understanding of customer journey mapping and lifecycle optimization.
- Experience working in cross-functional teams with marketing, technology, and business stakeholders.
Language
- Business fluent German and very good English skills
Soft Skills
- Excellent communication and presentation skills, with the ability to articulate complex concepts to non-technical audiences.
- Self-motivated and capable of thriving in a fast-paced, startup environment.
- Strong project management skills with attention to detail.
Preferred Qualifications
- Experience working in a consultancy or agency environment.
- Familiarity with industry-specific loyalty practices (e.g., retail, e-commerce, or financial services).
- Knowledge of AI-driven insights and personalization strategies.
What We Offer
- The opportunity to work with leading clients and innovative projects in the loyalty space.
- A collaborative and dynamic work culture that values expertise and creativity.
- Flexible working hours and remote work options.
- Support for professional growth and training opportunities.
- Competitive salary and benefits package.
How to Apply
Ready to drive loyalty and retention innovation with amp:cx? Send your CV and cover letter to jobs@ampcx.de.
Let’s shape the future of customer loyalty and engagement together!